The company “Sarooj Fashion” was created in 2014 and is a sub-company of Al Taher group in partnership with Ms. Layal Afeiche.
Since its birth, the company opened a multi-brand boutique for men and women called “The Lookout”, housing brands from around the world under one roof. A clever mix ranging from clothes to shoes to accessories and much more.
Sarooj Fashion is led by Ms. Layal Afeiche who is a fashion designer. She studied and graduated in styling and pattern drafting from Esmod in Beirut, Lebanon.
A list of the brands which are stocked at “The Lookout”:
“The Lookout” is also launching their website and E-commerce platform very soon which will allow all their followers and buyers from around the world to be able to shop their brands with just one click.
A second outlet for “The Lookout” boutique is underway in the new upcoming mall called The Avenues in Bowshar, Oman.
Current address of “The Lookout”: